Now, You Can Get More Information from Our Updated IP Netblocks WHOIS Database

Posted on December 21, 2019 by admin

More comprehensive IP intelligence means more value to our clients. That’s why we are proud to announce an important update on our IP Netblocks WHOIS Database, which now has significantly higher proportions of non-empty or non-redacted fields across IP netblocks.

Empty and redacted fields can create significant challenges for IP netblocks users. Cybersecurity professionals, for example, may not be able to check if certain IP addresses in a given netblock belong to the same registrant or someone else. When investigating an attack involving several individuals, it may also be harder, for example, to pinpoint if several compromised addresses are all from one IP netblock and are, therefore, linked.

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Improved Data Gathering through Behavioral Targeting with IP Geolocation Lookup

Posted on December 20, 2019 by admin

The increasing use of the Internet caused a shift in how people do business. At present, business owners have to deal with stiffer competition and stricter regulations. Tracking users on the Web, while sometimes considered an infringement of privacy, is widely done by most sites today. For some organizations, tracking user behavior and patterns is actually crucial in keeping their businesses up and running.

Google (60.3%) and Facebook (27.1%) were two of the major trackers of online user behavior. Tracking online behavior has a lot to do with creating buyer personas that allow site owners to craft advertising campaigns that target their audience accurately. This technique is known as “behavioral targeting.”

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How to Improve Your Website’s SEO Using Cyber Intelligence

Posted on December 19, 2019 by admin

If you’re a newcomer, by now you’re probably well-acquainted with the fact that a great website or product means nothing if nobody’s going to see it. If you want to get in front of your prospective customers, you have to know two things: who they are and how to find them.

There are two ways to reach your audience via search engines: organically, through a wise SEO strategy, and using paid ads.

While paying for the ads may be the easiest way, it is not a sustainable long-term solution. That is why improving your website’s SEO content is the best way to grow your online presence and business.

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What is Contextual Targeting?

Posted on December 10, 2019 by admin

Targeting is the core of digital marketing wisdom. Instead of shouting into the void in hope of hearing someone respond, you are directing your message to very specific groups, the ones that are most likely to answer. Here’s the Catch 22 of digital marketing – how do you know which groups those are and where to find them? Read on to find out!

Since tracking potential customer’s behavior is becoming increasingly difficult due to privacy regulations, marketers have to be innovative in their approach to gathering valuable data. Welcome to contextual targeting – being at the right place at the right time, without the hassle of cookies and tracking. Leave it to the others!

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Avoid Website Blacklisting with Whois History Search, Domain Research Suite, and Other Tools

Posted on December 10, 2019 by admin

Now and then, users encounter warnings that deter them from accessing certain sites. These warnings include:

The site contains malware
Deceptive site ahead
Your connection is not private
Warning: Visiting this site may harm your computer

Most users would close their browsers or go back to the search results to find another website. If you’re the site’s owner, that means fewer visitors and lost business opportunities.

Studies show that 95% of users who run across blacklist warnings on sites do not proceed. This number represents a massive amount of lost organic traffic that impacts site owners’ sales, especially if they mainly rely on their website to sell goods or offer digital services.

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Third-Party Risk Assessment: How Domain Intelligence Can Fill in Visibility Gaps

Posted on December 10, 2019 by admin

To maintain an uninterrupted flow of their operations, organizations depend on a vast array of information systems (ISs) provided by third parties. By enlisting the help of vendors, partners, and suppliers, businesses can boost their revenue due to increased productivity and significant cost reduction.

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Phishing Website Investigation with Whois XML API and Threat Intelligence Platform Toolsets

Posted on December 9, 2019 by admin

Arguably, the most ironic phishing incident to hit American corporations occurred shortly after the infamous Equifax data breach. In September 2017, hackers broke into the networks of the credit reporting bureau Equifax and stole the private details of about 60% of the population of the United States; that is, every American of working age. They made off with the names, addresses, drivers’ license numbers, and social security numbers of 143 million consumers.

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Addressing Threat Correlation Challenges with Website Contacts API and Other Domain Research Tools

Posted on December 9, 2019 by admin

A threat defense system that runs separately from operation systems and applications is comparable to a bank with security guards who do not possess any firearms, metal detectors, or radio equipment. Anyone can get assess in that this establishment’s security is fragile, and there’s a good chance that robbers can get whatever they want. Sure, the guards can try to protect the bank with hand-to-hand combat, but that’s no match for the robbers’ guns.

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