If the answer to the above question is “no”, “looking forward to, but don’t know how”, or god forbid, “why would I want to do that?”, then you are just in the right place! Businesses always need to protect their brand from bad actors who can spoil their reputation, while at the same time, also try & stay a step ahead of their competition. And why only businesses, security teams also need to constantly keep a track of threats in order to pre-empt & proactively curb online attacks. The internet has made a lot of information easily accessible, but getting relevant, timely & proactive Intel is the key for staying a step ahead whether it is to protect your brand or to prevent a hacker from committing an online crime. Reactive in today’s day & age is longer a solution for success.
When it comes to business security management, knowing the “where” of a potential threat can be as important as or even more important than the “who” or “when.” The reasons for this are fairly easy to understand. The nature of litigation and the location of sensitive property or facilities make it necessary for companies to understand all the potential threats to both their own safety and that of their stakeholders, and to take the necessary steps to protect and safeguard that property.
Building trust with customers is a very important aspect for anyone’s business both now and in the future. By looking at how most of the e-commerce platforms have performed, one has to admit that there is a growing demand for goods online. All of this is mainly due to the current technological advancements that have facilitated the growth rate of online-based businesses. As a result, understanding website visitors is crucial to the success of any organization.
Too many people seem to think that some nebulous security force, perhaps, even a form of law enforcement, is engaged in taking down phishing sites. They may not even think about this subject at all. The security force thing is something that couldn’t be farther from the truth. In reality, the security community is a literal community that depends on practitioners finding malicious sources of information and acting on them. It’s a bit like the awareness see-something-say-something mantra. It is difficult to assess how many acts of violence and threats across the internet are revealed through a goodwill party that speaks up. But it happens, all the time. Most of us would prefer a nicer, gentler internet but there are always going to be outliers that see the internet as an opportunity to bait victims into giving up sensitive information and thus being exploited financially.
Threat actors try all kinds of ways to spread their nefarious acts on as many victims as possible. When it comes to phishing, it’s as simple as outright deception. Victims are made to believe they are dealing with a site they trust, after which a perilous cyber trap is triggered, and the damage that ensues can often be irreversible. WHOIS is a valuable tool that can help fortify protections against malicious acts of phishing, thwarting the malicious intent of threat actors before significant threats escalate.
People in IT, cybersecurity, marketing, and other specialists can all agree on one thing: the Internet has become a battleground.
Various departments encounter unique challenges and having access to the right information provides an edge. Combating cybercrime, amping up branding efforts, competition monitoring, streamlining business processes — those are just a few activities that require reliable sources.